Caitlin is a ballet dancer turned marketing automation buff based out of Toronto, Canada. She is currently a Sr. Marketing Consultant with Cloudware Connections, where she helps companies implement and optimize their Salesforce Pardot and Marketing Cloud instances.
With a focus on B2B, Caitlin ensures the point of everything she does is to bring sales and marketing closer together. It’s about creating better ROI.
When she’s not acting as Director of Engagement with Canadian Community Builders, Caitlin is busy eating popcorn with chopsticks, defying gravity at the rock climbing gym, or sleeping.